Script Your Pitch!

Over my career I have worked for some top fortune 500 financial firms.  The managers I worked under always wanted the teams I was on to have a consistent message, a simple repeatable story.  We always seemed to come up short as a team to develop this message.  I even have taken part in boot camps to come up with a core story.  My last couple years I spent in the financial sector we were riddled with product changes almost every day that unless you were trained in linguistics you could not help but to struggle developing a message.   Denise and I have been calling this script your pitch.  We always were good at developing our own messages and as a result we were always successful at selling.  We now combine our linguistics training and are able to use what has made us successful with more purpose and clarity to help companies increase their sales by 20%.  Here are the top 10 reasons you should be scripted just like great athletes and actors. 

Top Ten Reasons to Script Your Pitch:
 
1.     Stop “shoulding” on yourself with the things you should have said
2.     Work smarter not harder
3.     Turn prospects into clients
4.     Bump your closing ratio by 20% or more!
5.     Win Big: say what the client wants to hear
6.     Increase company reputation
7.     Know how to counter attack objections
8.     Make the client experience more enjoyable
9.     Turn up revenue
10.   Of Course: Increase your ROI

Do not lose another sale or client without a simple repeatable core story for your company and employees.  The language you use is the difference that makes the difference!